Get Published Episode 139 – Susan M Toy Talks About Promotion

As you likely know, Mik Murdoch: The Power Within was released in August of this year. What you may not know is I was referred to someone who posts notices about new books. That person was and is Susan Toy.

Susan has done a lot of different things in the book industry and she is trying to give back to writers by helping them to get some notice when they have new work coming out. I thought it would be interesting and appropriate to have Susan on the show to talk about the importance of promotion and to get her take on what writers can do to help themselves traverse of the muddy waters of the Internet.

And before we begin the show, I would like to remind you that if you have any questions or comments, you can send them to If I don’t know the answer to your question, I will find the person best suited to answer it and play it on the show.

Show Notes

00:00 — Opening – Get Published Episode 139 – Susan M Toy Talks About Promotion

Everything has to start somewhere and this is the start of “Get Published”

00:14 — Introduction – Get Published Episode 139 – Susan M Toy Talks About Promotion (continued)

Welcome to the show.

01:18 – Promo – Flash Pulp Podcast

01:44 Get Published Episode 139 – Susan M Toy Talks About Promotion (continued)

Mike and Susan discuss:

  • promotion, social media, balanced promotion, be yourself, know your intended audience, building you platform, author out reach

27:59 – Promo – Dunesteef Podcast

28:35 — Closing

Thank you for listening.


Websites mentioned in this episode:

Susan M Toy –

Flash Pulp Podcast –

Dunesteef Podcast –

Pop Mockers –

Mik Murdoch: The Power Within



  1. Susan is a marvelous support to a host of writers.I have been one of the more lowly scribes who has been promoted by Susan and that early promotion continues to be a highlight.

    I share the achilles heel lament most writers share,and which you address in the podcast: personally I squirm with discomfort at the thought of promoting myself. I do it but it continues to be an awkward journey.

    Anyways, it was good to hear Susan’s voice and to hear of her impressive journey.

  2. I wish I had a magic silver (or gold or brass) bullet to share, but unfortunately I don’t think one exists. Until it does, keep plugging. That’s the only way to have a chance at success.

    Thank you for your comment.

  3. yes, my Achilles heel too, promoting myself. I do believe in my writing, in my novels, but I do hate the thought that I might be irritating folks by pushing my books, so I don’t. I tend to hold back.
    I do try to promote other authors too, so, hopefully, when I do promote myself, it’s easier for folks to feel kindly about me.
    Thank you for this interesting and helpful podcast.

  4. Thank you for your comment, Christine. Obviously, it’s bad when we don’t talk about our work because we are robbing readers of the delight that is our work. But that doesn’t make it any easier. 🙂

    I’m with you totally. I prefer to promote other authors and hope karma is kind.


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